Why Your Instagram 'influencers' Are Wrong About Weight Loss...

Photo by S O C I A L . C U T on Unsplash

Give a fitness "influencer" a whole bunch of 'followers' and all of a sudden they become a nutrition expert…

Argh.

Instagram has (unfortunately) given everyone an opportunity to sell their supplements or latest diet plan. 
​
In this article, I’ll show you why that’s complete utter rubbish and a waste of your hard earned money...

Why Your Instagram 'influencers' Are Wrong About Weight Loss...

"I lost 10kg using this detox formula. Message me now for a 20% discount".

Um, no thanks. 

*Unfollow*

Nobody lost weight using a special "formula" or "diet" plucked from the field of unicorns and fairies. 

(Not even your favourite celebrity).

So, what really happens?

We lose weight because we begin consuming fewer calories overall.

^ That new 'detox' forced you to stop eating 500 calories worth of chocolate when you got home from
work - creating a calorie deficit.

--> Which is the real reason WHY you lost weight, not the fact you 'detoxed' your wallet. 

You see, 

As humans we love to 'follow'.  

We're biologically programmed to follow the herd and the latest trend. 

We love to feel secure knowing we're doing something positive about our health. 

Believe me, I get it.

But so many people get it wrong. 

Correlation doesn't always mean causation. 

This means: 

We correlate a formula with success in weight loss.

"I lost weight because I began drinking this raspberry ketones shake".

"I lost weight because I turned Vegan".

"Intermittent fasting was the reason I lost 25kg".

"It was the gluten I cut out that helped me lose weight".

No, no, no, no, no.

You lost weight because you started eating FEWER calories than before. 

Does this sound too simple to be true?

I hear you. 

But it's actually not.  

It's true, and here are 3 x really awesome reasons why it's important to know this:

1. You don't need a specific diet just to lose weight - you just need a little more awareness around your current eating habits.  Start by keeping a simple food diary.
2. You don't need to cut out any of your favourite foods - you just need to reduce overall portion sizes and add a little more protein to your meals.
3. You can absolutely enjoy life whilst still getting the results you want. 

Still don't believe me?

Just ask any one of these guys...

So, if you want a program that:

a) You actually enjoy.
b) Allows you to eat ALL your favourite foods.
c) Helps you look better, feel amazing and move without pain.
d) Saves you time, money and stress.
e) Allows you to eat the same foods as the Family.
f) Gives you simple, easy, step by step instructions to seriously transform your body...

Hit the book now button below to book in your FREE, no obligatory  strategy call where we’ll identify the struggles holding you back from losing weight. 

​We’ll listen, understand your current situation and if we feel like a good fit, we’ll discuss our paid program.

Book Now

---

About the author

Aidan D'Arcy helps busy Mums and Dads lose fat for the last time. 

Recently overcoming binge eating and losing 15kg, his goal is to help others take control of their health by tailoring programs to their lifestyle.

Aidan is an established Personal Trainer, Fitness Model & Online Coach for The Body Transformation Academy based in Belrose, Sydney.

​He inspires, motivates and educates ​his clients resulting in outstanding transformations.